Lynne Choy Uyeda founded “Lynne Choy Uyeda & Associates” in 1984.
Based in Los Angeles with an office in San Francisco, the public relations and marketing communications firm specialized in formulating campaigns targeted to hard-to-reach multilingual Asian consumer groups living in the U.S. Her clients were major corporations and government agencies. To better serve her clients’ needs, “Vision Works,” a full-service video production company was added in 1995.

Lynne was a co-founder of ABA when she realized there was no organization to assist or advocate for Asian business owners similar to the Latin Business Association and Black Business Association. Lynne and Dale Fukamaki teamed up to encourage 8 other Asian business owners to form an ABA. Because only business owners could be ABA Directors, Lynne’s early years with ABA was in a supportive role to every ABA president who preceded her. After four years of owning her business, Lynne was elected ABA president in 1988 and served two terms.

Uniting all the minority business organizations to share information and speak with one voice on behalf of all (minority business owners) members became the goal of her presidency. Lynne founded the Federation of Minority Business Associations (FMBA). A special bond was formed from monthly meetings of all the presidents and/or their representatives. Most importantly, the organizations’ members supported each other’s events. FMBA became the united voice of all minority business owners and was considered southern California’s “one-stop” information source by the public and private sectors.

Lynne’s last client was the U.S. Dept. of Commerce, Bureau of the Census.
At the close of the Census 2000 campaign she retired, re-married, and moved to northern California’s bay area on the beautiful peninsula. She still manages short-term projects and travels with her husband, Henry Gin.