Amanda Ma is the Founder + CEO of Innovate Marketing Group (IMG), an award-winning experiential and events marketing agency based in Pasadena. Innovate Marketing Group’s work is consistently featured in print and broadcast media, both locally and nationally. IMG has produced experiences and campaigns for companies such as Toyota, East West Bank, DIRECTV, and more.

Amanda provides over 14 years of experience in event production, event launches, and experiential marketing. Her extensive background and strategic insight in event marketing, launches, design and execution, as well as client activations, conferences, and special events, provides a foundation for the agency’s ability to create and execute a wide range of event concepts and experiences. Her witty personality and positive attitude, mixed with impeccable leadership and organizational skills, makes her a critical asset and key to the success of all companies that partner with IMG.

Her distinctions include: Bizbash Event Style Award, Pasadena Magazine’s “Forty Under 40”, Stevie’s Award- Bronze, Female Entrepreneur of the Year – Business Services, SCMSDC Supplier of the Year Award, Hermes Creative Award, and Special Events Magazine nominee. Amanda is often invited to speak at various events and featured as a successful entrepreneur and event management and design expert. Such events include: The Special Events industry event, Social Media Week panels, Spark&Hustle, and USPAACC.

In her sparse free time Amanda loves to travel the world and spend time with her family.